News

The new Flexform Beijing flagship store is located in the popular GOHO International Shopping Mall North, also known as EasyHome North and deemed a real point of reference by all those who are interested in purchasing high quality furniture.

A large group of guests, including architects, designers, customers and aficionados, has joined the grand opening event of the new Flexform Hangzhou flagship store held on Sunday 26th November. 

The Adda sofa designed by Architect Antonio Citterio and launched at Salone del Mobile di Milano last April is the Winner in the Furniture Category of the 2017 edition of the Archiproducts Design Awards. 

FLEXFORM has spotted a particularly strategic location for its first flagship store in Manila, i.e. the up-and-coming Makati Bel Air district, an area soon to become a point of reference to go to for high end Italian design furniture.

The second edition of the installation-exhibition “Elle Decor Grand Hotel” was inaugurated on 5th October at Palazzo Morando in Milano, a particularly evocative venue.

The new FLEXFORM Mood advertising campaign made its debut last summer with an impactful image featuring the Alfred sofa, soon followed by another image focusing on the charming Ermione armchairs. 

The FLEXFORM Chelsea Harbour flagship store, opened in London in 2009, has totally been renovated of late, besides doubling its surface.

The Asian market has been successfully developing over the last few years also thanks to the opening of several flagship stores, which greatly contributed to the creation of a strong sales network, which includes now a new prominent address: the first FLEXFORM Singapore flagship store has just been inaugurated.

FLEXFORM continues its story with the Lifesteel sofa.

Starting from June 2017, Flexform launched the new An Intimate look advertising campaign on the most important international design magazines dedicated to Flexform MOOD collection.

FLEXFORM presents the Adda sofa. It does this in a wonderfully natural location facing the Dolomites.

In a world that pops out millions of images in a few seconds, FLEXFORM launches on the web a brand new campaign just for social networks, Better Stay Home.

In May 2017, FLEXOFRM receives the ISO 9001:2015 Certification that officially substantiates the validity of the Quality Policy pursued by the company and supported at every corporate level.

30 years has passed since the launch of Le Canapé sofa, characterized by a rich tufting upholstery, which is nowadays so current and desired.

Overlooking La Croisette, the top floor of the Hotel Martinez will be once again the venue for the Chopard Rooftop throughout this year’s Festival.

AN INTIMATE LOOK. FLEXFORM LAUNCHES THE NEW FLEXFORM MOOD ADVERTISING CAMPAIGN.