Amsterdam, “Blooming Days in Interior Design”
The “Blooming days in interior design” event held in the Flexform Amsterdam flagship store on Thursday, March 17, was attended by media representatives and the Dutch design community, excited about finally being able to admire the latest Flexform collection in a striking new installation designed specifically for the Beethovenstraat exhibit space.
Many of the new products were designed by Christophe Pillet. The French designer himself took part in the event, interacting with guests and chatting amiably with Evelien Reich – editor-in-chief of Elle Decoration NL – on topics like the design vision he shares with the company.
The event concluded with a cocktail party to celebrate the 5th anniversary of the opening of the Flexform Amsterdam flagship store and the successful partnership with Co Van Der Horst, Flexform partner par excellence in the Dutch market.